Learning objectives week 1

• Identify user needs and pain points for a market segment
• Prioritize user needs to sketch out UX prototype designs as wireframes in a story boards

Assignment week 1

Upload one PDF per group (4 people max) containing your idea of hearables that 1) translates the workflow of measuring audiogram to diagnosing hearing loss as a lean business model canvas plus 2) an url link to a functional Marvell/POP app wireframe/prototype by Thursday September 7 at 23:00 to the peergrade.io course page - subsequently individually review the projects you have been assigned on peergrade before Friday September 8 at 23:00.

Video lectures

Required Reading

Ash Maura:  "Running Lean", Chapter 1  Meta-principles (free sample)

Laura Klein: "UX for lean startups"  Chapter 1    Early validation (free sample)

Eric Almquist, John Senior and Nicolas Bloch: "The elements of value”

Additional Links

Groups overview

Each group must contain 4 persons, although we will accept up to 3 groups of 5 persons. Smaller groups will not be accepted. We strongly encourage forming groups that represents multiple study lines and backgrounds.

Please form groups and add your Name and Student ID (sNNNNNN) to this sheet, taking care not to overwrite information others have added previously:

https://docs.google.com/spreadsheets/d/1clWNISnVO3VlVx08iNWlo9RGRZVvmP8kyHYrrrP9L5o/edit?usp=sharing

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