Monday August 29

8:00 lecture "deeplinking to apps and insights"

8:15 - 10:00 group work

10:00 lecture "flat UI patterns"

10:15 - 11:45 group work

11:45 feedback on group work 

Learning objectives week 1

• Reverse engineer Linkfire by creating a lean business model canvas identifying the problems the product solves for at least two market segments and outline how it provides a unique value proposition through its deeplinking technology solution.
• Use insights from the lean business canvas as a basis for designing a smartphone app for music marketing which runs on top of the Linkfire API and additionally incorporates aspects of social media sharing. Sketch out wireframes for your storyboard based on flat UI design patterns and turn it into a functional smartphone prototype app using POP. 

Assignment week 1

Upload one PDF per group (4 people max) containing your Linkfire lean business model canvas plus url link to the functional POP app prototype by Thursday September 1 at 23:00 to the peergrade.io course page - subsequently individually review the projects you have been assigned on peergrade before Friday September 2 at 23:00.

Slides

prezi: "modeling needs and solutions"

prezi: "deeplinking to apps and insights"

prezi: "flat UI patterns"

Video lectures

youtube: "lecture 1"

Literature

Ash Maura:  "Running Lean", Chapter 1  Meta-principles (free sample)

Laura Klein: "UX for lean startups"  Chapter 1    Early validation (free sample)

Google: "Material design" (Introduction, Environment, Material properties, Elevation and shadows)

Linkfire: "Smart links for music marketing"

Groups overview:

https://docs.google.com/spreadsheets/d/1Ttn9T9eaVwciEcZUW4N-hrsjW2GjHjilUvydxobG-zg/edit?usp=sharing